Gaya APA

Malhotra, N, K., Peterson, M. (2006). Basic Marketing Research; A Decision-Making Approach (II). New Jersey: Pearson Prentice Hall.

Gaya MLA

Malhotra, Naresh, K.., Peterson, Mark. "Basic Marketing Research; A Decision-Making Approach". II New Jersey: Pearson Prentice Hall, 2006. Text.