Gaya APA

Perreault, W, D., McCarthy, E, J. (2005). Applications in Basic Marketing; Clippings from the Popular Business Press . New York: McGraw-Hill (Irwin).

Gaya MLA

Perreault, William, D.., McCarthy, E., Jerome. "Applications in Basic Marketing; Clippings from the Popular Business Press". New York: McGraw-Hill (Irwin), 2005. Text.