Gaya APA

Paharia, R. (2013). Loyalty 3.0; How Big Data and Gamification are Revolutioning Customer and Employee Engagement . America: Mc Graw-Hill.

Gaya MLA

Paharia, Rajat. "Loyalty 3.0; How Big Data and Gamification are Revolutioning Customer and Employee Engagement". America: Mc Graw-Hill, 2013. Text.