Gaya APA

Kaplan, R, S., Norton, D, P. (2004). Strategy Maps; Converting Intangible Assets Into Tangible Outcomes . Boston: Harvard Business School Publishing.

Gaya MLA

Kaplan, Robert, S.., Norton, David, P.. "Strategy Maps; Converting Intangible Assets Into Tangible Outcomes". Boston: Harvard Business School Publishing, 2004. Text.